Ling said this summer, the game peaked at 1.6 million players online at once. To say Adopt Me is successful would be a massive understatement. "Like many things made 'for kids' it's not taken seriously by adults-even though games like Adopt Me have more players than many AAA tentpole online game releases." "My assumption is that most devs think Roblox is for kids and so don't bother playing it unless they have children in their lives, it's an easy assumption to make," Ling said. They're being made by hobbyists, sometimes very young ones, who use the basic engine that Roblox gives them to make their own work. The other games aren't being made by huge studios, though. You're downloading a launcher that then takes you to other games you can play within the platform. When you download Roblox, you're not downloading a game like Minecraft or Fortnite. In Roblox there's no default gameplay or mechanics, developers have to create their own by using either built-in tools or a fairly full-featured scripting language (Roblox Lua)." "So Roblox is more like Unity + Steam combined. "Roblox is a platform that combines a game development engine-like a less feature-filled version of Unity-with a website that acts as a storefront and community hub for players to discover and play games-kind of like Steam," Ling said. Most of them assume that it's along the same lines as Fortnite Creative Mode, where players can build structures without combat, or Minecraft, which is generally focused on building things, but is a game in and of itself. Josh Ling, director of business development and growth at Adopt Me Studio, said that other developers don't really understand Roblox. Adopt Me had been around for two years prior to adding pets-players can also adopt babies-but Ling said that the addition of pets was the secret sauce that made the game a smash hit. Players can teach their pets tricks, ride them or even use them as mounts to fly, and eventually you can unlock rare pets like a fennec fox or a meerkat. By taking care of your pet, you gain currency to buy clothing for your avatar or your pets, buy new furniture for your house, and also spend on luxury goods like cars. ![]() When you load up the game for the first time, you adopt a pet, and you also get your own house. The Adopt Me concept is simple-it's Tamagotchi in a shared universe.
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